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Channel: John Brigden – Cisco Blog
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Cisco’s Software Strategy and Cisco ONE Offering: Helping Rewrite the Rules...

Customers’ expectations have never been higher. They want choice and flexibility. They require intelligent networks and infrastructure that’s intuitive, secure, easy to use and manage, and able to...

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Agility is the New Smart

As businesses strive to become digital, they need to be more flexible, innovative, and agile than ever. Customers are engaging with businesses differently from how they were just five years ago, and...

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Software and Digitization Are Leading Business Transformation

Companies are embracing the idea of the digital enterprise as an “ inevitable movement toward a ‘digital center’ in which business models, offerings and value chains are digitized to the maximum extent...

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When Is a Car Not a Car?

In my last post I talked about companies that are digitizing themselves, and the critically important role of software. When we think about IT and software, we often think of large enterprises and...

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The Emerging Era of Customer and Workforce Experience

We are in the midst of the era of customer and workforce experience. I read one report predicting “by 2020, customer experience will overtake price and product as the key brand differentiator.”...

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Our Software-Centric Strategy for Helping Customers Achieve Business Outcomes

2015 was a big year for Cisco as we made tremendous progress on our journey to provide a simpler and richer customer experience across all of our offerings. As Chuck said on our recent earnings call,...

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Taking Advantage of The Next Wave of Innovation

As companies digitize and take advantage of technological innovations to fundamentally change the way they do business, IT and business people need to stay on top of emerging technology trends and...

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Businesses Are Transforming With Subscription Buying and Selling

We’re in the midst of an era of digital business transformation in which companies are innovating not only in what they are selling, but also in how it is sold, and how it is consumed by their...

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Ensuring A Smooth Transition to Subscription Buying Models

I wrote in my last post about the industry move to software subscription buying models. While the benefits to software companies and customers are clear, there are also many misconceptions about how...

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Advanced Security Made Simple

With the announcement of Cisco ONE Advanced Security we’ve taken one more step to align our infrastructure software portfolio to the objectives of our customers as they make the transformation to...

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